CUPSHE
Role Campaign Development, Shoot Production, Content Strategy & Execution
Social Media Production
Product-led Content
Travel Campaigns
As a Senior Social Media Strategist at CUPSHE, I oversee the production of social-first shoots, including location scouting, crew management, creative development, and styling. I also develop and capture product-led content and conceptualize travel campaigns, providing production support and on-site content capture as needed.